Whether you own a small business, a home business, or sell your handmade crafts as part of your paid hobby, you should be considering wholesale pricing into your marketing strategy. I recently read an article by the biggest player in the handmade market (Etsy.com), which touches on the advantages of selling wholesale.
Tag: marketing
Wholesale Pricing: A Simple Formula for Pricing Your Work
One of the questions I’m asked the most relates to pricing. What is the “best” strategy for pricing your products or services? As small business owners and entrepreneurs, the answer isn’t one-size fits all. The truth is that it depends. In fact, I’ve written a series of articles to help you better price your products. This… Continue reading Wholesale Pricing: A Simple Formula for Pricing Your Work
How to Plan Your 2015 Content Calendar
Understanding that a plan merely a tool to help you stay focused and achieve previously defined goals, don’t be afraid to pivot, change your objectives or modify it to best suit your company’s needs. With that said, the ‘trick’ to a repeatable and successful marketing effort is to have a plan. By following the following tips, you’ll be able to… Continue reading How to Plan Your 2015 Content Calendar
6 Small Business Trends for Fall 2015
Where should small businesses focus their efforts to increase the biggest Return On Investment? Check out this article by Dave Kerpen, CEO of Likeable Local. Here you will read 6 small business trends for this Fall season that will make you rethink your marketing efforts. Source: 6 Small Business Trends for Fall 2015 | Inc.com
Marketing to Millennials? Make Mini Movies Your Method
When the generation of consumers born between 1980-2000 starts turning 17 in two years, they will start spending more than $200 billion a year, according to market projections. Source: Marketing to Millennials? Make Mini Movies Your Method